Minority diversity, Business Management

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American Express Company and Merrill Lynch and Company use African-American employees to hold workshops and networking receptions in venues such as black museums to attract black investors. Within two years of launching the programme 68 percent of AmEx new business has come from black clients. Lucent Technologies, Marriott International, Federal Express, Xerox, Sun Microsystems, Colgate Palmolive, Merck and Du Pont have at least one minority member on their board of directors and close to one-fifth of officials and managers who are minority group members.


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