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Manufacturing Sector - Car Industry
1. A new era of globalisation
2. Current over capacity - increased competition - price pressure
3. Reduction in the number of companies - mergers - takeovers
4. Increasing pressure to green
5. Influx of small - cheaper cars from Japan as they climb out of recession.
6. Component manufacture to lowest cost provider world wide
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State of nature decision S1 S2 S3 D1 250 750 500 D2 300 -250
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