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This error occurs on account of interview influence in conducting an interview or wrong recording by him. By putting emphasis on a certain word or phrase in a questionnaire interviewers can influence respondents to answer in a particular way. Interviewer sometimes even report to filing up questionnaire without contacting the respondents.
Explain about the specific information questions The specific information questions are questions directly associated with research objectives. They mostly involve numerous sca
What are the advantages of using projective techniques in comparison to focus groups and in-depth interviews?
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Surveying the Available Literature: All available literature concerning the problem at hand must necessarily be surveyed and examined before a definition of the research problem is
XYZ mini-mart is a well-established retail chain in Singapore or your country of your choice, selling grocery and household goods. Currently, it has 20 outlets and mostly they are
Question 1: "Marketing Research is a systematic and planned formal approach to the collection of marketing information." This implies that there is a formal marketing research
OBJECTIVES After studying this unit, you should be able to : 1. Explain the need for procedural formalities of export incentives 2. Describe the process of claiming dut
Something unique that you have to tenders. Not necessarily completely unique. You can appear unique by merely packaging your product or service in a unique way. For instance a lawy
Investigate the planning principles and range of tools and techniques involved in developing a general or marketing strategy (a) Select an organisation to use as a case study or
Advance against Undrawn Balances : In some of the export business, it is the trade practice that the bills are not drawn for the full invoice value of the goods. A small part of t
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