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1.Determination to enter a new territories.
2.To decide to enter a new market or not.
3.To determine how much production capacity to be builds up.
4. Helpful in deciding the number of salesman required to achieve the sales objective.
5.To prepare standard against to which measure performance.
6. To assess the effect of a proposed marketing programme.
7.Helpful in the product mix decisions ( Relating to wealth and length of product line.)
8. To decide the promotional mix.
9.To assess the effect of a proposed marketing programme.
10. In deciding the channels of distribution and physical distribution decision.
You are a sales manager for a particular brand of mixer and blender. Frame a sample bad news letter telling a customer about that her claim for the product replacement is rejected
QUESTION At the Seasons Inn . . . Bala is waiting in her supervisor's office. She has come to talk with Manoj about a problem concerning next week's staff schedule. Just aft
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EXPLAIN AND USE APPROPRIATE TOOLS AND TECHNIQUES FOR CONDUCTING AN INTERNAL APPRAISAL
regression line drawn as Y=c+1075x, when x was 2 and y was 239, given that y intercept was 11. calculate the residual
Problem 1: a. What is price elasticity of demand and how is it measured? b. Using diagrams explain: (i) A good with price elastic demand (ii) A good with price inelastic d
1. Explain how recent changes have made the world global marketplace different than in the past. 2. What role does faith play in the global marketplace?
QUESTION Explain with examples where appropriate the major characteristics of cognitive development in early childhood. QUESTION Explain with examples where appropriate
Identify all environmental factors that can affect the demand for consumers durables and assess the magnitude and direction of there impact.
Question 1 Herring (1994: introduction) claims that "men and women have recognizably different styles in posting to the Internet". Discuss. Question 2 (a) Often women
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