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Q: How can you explain Information Processing?
Ans:
A customer can acquire information from several sources:
The usefulness as well as influence of these sources of information will vary by product and by customer. Research suggests that customer value and respect personal sources in excess of commercial sources (the influence of 'word of mouth'). The confront for the marketing team is to identify which information sources are mainly influential in their target markets.
Risk as an Exporter : you may draw your export bills either in rupees or in foreign currencies. If you have drawn your export bills in Indian currency i.e., rupees, you will not
You are interested in purchasing a new minor league baseball franchise. The franchise will be located in your area. To reduce the risk in your decision making, you have requested t
While undergoing the steps involved in the research process the researcher should ensure that the research does not have a high degree of error. If no care is exercised in m
Spot Rate : The current exchange rate is usually the spot rate. It is the rate at which most foreign exchange transactions are carried out. If the contract to buy or sell foreign
PROCESS MARKETING INFORMATION SYSTEM.
inn moving average method, we need data of atleast a) three years b) four Years c) five years d) six years
QUESTION 1 Define and describe TWO elements of the Marketing Mix and discuss how each one would influence marketing decisions for a sportswear manufacturer. Use examples to ill
what are the duties and rights or obligations of the leasor and lessee and case studies to conflicts on either of the two and how they have been resolved
Q. Prepare a Note for information of the Board of Directors on the reasons for declining sales of your Company's products for the quarter ending March 31, 2003? Ans. A p
State advantages and disadvantages of Quota sampling These quotas are assigned in a way that there remains resemblance between quotas and populations with respect to characteri
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