Question 1:

Describe the factors that affect the growth of a category.

- Introduction & Short Note on Category

Question 2:

Explanation on category management plan, sales department views & factors affecting the growth.

Question 3:

Explain the parameters involved in negotiating the terms of sale.

• Introduction, Concept & Conclusion of ‘Negotiating the Terms of Sale'
• Detail explanation of 4 Steps.

Question 4:

Explain are the factors affecting the pricing decision.

- Definition of Pricing & its 8 factors followed by conclusion