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Q. Explain the strategic supply wheel according to Cousins?
The 'strategic supply wheel' suggests that this is imperative to keep an alignment of corporate goals along with the organisations supply chain policies. It might sound obvious but many purchasing directors are unaware or not connected within any way to the corporate policy as an example the role of the purchasing manager historically has been which of low organisational status and along with little management training. Competitive benefit can be gained by developing capabilities and competencies, exploiting information technology as well as building more collaborative approaches along with suppliers.
Differences and similarities between marketing plan, strategic marketing plan and tactical marketing plan
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