Explain the formulation of a customer service strategy, Supply Chain Management

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Q. Explain the formulation of a customer service strategy?

i. Customer service segmentation:

It involves identification of the different segments of the organization's customer base

ii. Cost -to-serve analysis:

Organizations need to analyze their current customer service delivery cost structure.

iii. Revenue management:

It involves determining the market share and the price premium impact of the behavioral responses of the customer segments for the different service levels.


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