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Explain the Discrepancy of Assortment and Sorting.
Discrepancy of Assortment and Sorting:
Channel intermediaries occur to adjust the discrepancy of assortment from the performance of the sorting process. Moreover increasing the efficiency of transactions, there intermediaries smooth the flow of goods and services through creating possession, time and place utilities. Such utilities enhance the potency of the consumer’s assortment. First aspect of this smoothing process requires which intermediaries engage within a sorting function.
Question : (a) Customer Relationship Management is a strategy used by many organisations nowadays. Discuss the main goals for adopting this strategy by organisations. (b)
market testing
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why we need to study promotion in marketing?
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study the environmental & economical trends prevailing in Himachal & prepare a business plan for launching a new product
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