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Explain the Discrepancy of Assortment and Sorting.
Discrepancy of Assortment and Sorting:
Channel intermediaries occur to adjust the discrepancy of assortment from the performance of the sorting process. Moreover increasing the efficiency of transactions, there intermediaries smooth the flow of goods and services through creating possession, time and place utilities. Such utilities enhance the potency of the consumer’s assortment. First aspect of this smoothing process requires which intermediaries engage within a sorting function.
Characteristics of the consumer behaviour: Consumer behaviour or buyer behaviour is the process by which individuals decide whether, what, when, from whom, where and how muc
Question: (a) ‘The basic differences between goods and services have several implications for service marketers.' (i) List the main differences between goods and services.
what is test marketing? explain the various approaches that are followed by fmcg companies in test marketing?
What is Economic and Competitive Environment? Economic and Competitive Environment: Environment Factors of Economic and Competitive, including the effects of common econ
Q. Explain some fundamental marketing concept? Ans.: The several fundamental concepts are :- (1) Exchange Concept: Exchange concept holds the concept that the exchange
marketing mix and components
what is mis
Question 1: What role does copy play in a campaign? Why copy has to be written with great knowledge and skill. All relevant points needs to be addressed from Unit 6 compl
Q. Illustrate the the advertising effects on National Income? Effect on National Income: - Advertising increase productive, promotes demand and promotes growth in agriculture
Consumer mind is a Black Box
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