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Question 1:
Over the past years, the accommodation industry in general has had to move away from a captive market, diversify its range of products and services in order to be competitive in an almost saturated market. With at least two examples for each, explain the following terms:
(i) The accommodation industry (ii) A captive market (iii) Product diversifcation (iv) Range of products and services (v) Saturated market [6 marks each]
Question 2:
Discuss and explain why it may not be economically viable for the management of a hotel to use a pricing method that is totally dictated by the market forces of supply and demand.
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QUESTION a) Outline four major benefits of ERP implementation. b) 'An ERP integrates the organization as one functional unit'. Briefly explain the meaning of this statement.
Question 1: Over the past years, the accommodation industry in general has had to move away from a captive market, diversify its range of products and services in order
Disciplines and Subjects - Library management: In a modern library the arrangement of documents is usually by subject. Thus, subject is the characteristic of division for arra
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Information Analysis: Information analysis is done for improving the authenticity and usability of information. This is done by specialists in the concerned subject areas keep
why is it important for managers to understand macro economics
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