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Question 1:
Mauritian sugar companies decide to go and invest in sugar cane farming and sugar production in an African country. What sort of study must they carry out on the country before taking a final decision? What information would they look for in this study?
Question 2:
(a) Carry out a PORTER's FIVE FORCES analysis of the beer industry in Mauritius.
(b) How would you assess the attractiveness of the beer industry for a new entrant?
Question 3:
(a) What is competitive advantage?
(b) According to Michael Porter, what are the possible strategic positioning to achieve competitive advantage? Explain, what each is and what is required for a company to position itself in such a way.
(c) Which positioning should be avoided?
Establish long-term objectives Live Business News investigated that ‘The market researchers AC Nielsen expect that Aldi will expand its branch network in the few urban centers
Q. illustrate about Return on capital employed? Return on capital employed (ROCE) = (Profit before interest and tax (PBIT) / Capital employed) x 100% RO
A GIS developed across an whole organization
Which is more important in explaining the success or failure of companies: strategising or luck?
The company is now aggressively working towards being the largest retail chain in the country and also being first in profitability. At the same time the company is exploring maki
Threat: Arpanaa has very few competitors who are sprouting slowly and hence it is very important to keep the services updated based on the latest technology according to the needs
Recommended process to develop a performance measurement system 1. Senior management need to determine a clear vision of the change that will be required and demonstrate comm
Marketing Strategy for Services This activity is part of your marketing plan. Prepare a 4-5 page report, addressing the following : o Describe the target
market barriers
1. Encourage open communication among team members to support team development 2. Demonstrate ways of resolving conflict among team members
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