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Choosing which processes are core to a firm's competitive postition is a key strategic decision. For example, Nike, a popular sports shoe company, focuses on the customer relationship, new product development, and supplier relationship processes and leaves the order fulfillment process to others. Allen Edmonds, a top-quality shoe company, considers all four processes to be core processes. What considerations would you make in determining which processes should be core to your manufacturing company?
Major operations management processes Processes Outputs Operations strategy
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