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Choosing which processes are core to a firm's competitive postition is a key strategic decision. For example, Nike, a popular sports shoe company, focuses on the customer relationship, new product development, and supplier relationship processes and leaves the order fulfillment process to others. Allen Edmonds, a top-quality shoe company, considers all four processes to be core processes. What considerations would you make in determining which processes should be core to your manufacturing company?
1. What 'span of process' choices do you think have been made by the Graduate School of Business? Answer: Most core administrative processes are carried out by GSB staff; some,
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