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Question 1 Explain the CRM technology components
Question 2 Explain any five features of SFA
Question 3 Explain the major components of Enterprise Marketing Automation (EMA)
Question 4 List out the business benefits of Response tracking
Question 5 What are the basic steps in project planning?
Question 6 Describe process driven CRM briefly
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Mr. Vincent, the Manager of a large supermarket, was taking a management course in the evening programme at the local college. The Professor had given an interesting but disturbing
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