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QUESTION
a) Expand the term B2B and B2C. Give one example of each type of business that each represents.
b) Compare traditional commerce with electronic commerce and explain how can e-commerce increase sales and decrease costs?
c) Elaborate on any two drivers that have enhanced the adoption of e-business.
d) Businesses are forced to make continuous improvements in order to maintain their position in the market. How does e-commerce contribute to this business process reengineering?
e) E-commerce transactions are either buy side or sell side e commerce. Define the term "buy side e-commerce" and "sell side e-commerce".
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7 p''s in services marketing in govt college
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