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Standardised measures for E-marketing performance are both needed and necessary. The discussion of most of the researchers has centred on the following measures (beside the traditional marketing performance measures): Traffic/ Visit duration / Conversion rate (visit to purchase) / Catalogue size / Sales value / Number of transactions / Number of users (as measured by the number of registered user accounts). In conducting the proposed research the researcher will depend on both traditional marketing and E-marketing performance measures. Namely: Financial measures / Competitive market measures / Consumer behaviour measures /E-marketing measures (such as: Conversion rate / Traffic / Visit duration / Number of transactions / Number of users).
a. To minimize the possibility of unanticipated production interruptions by locating or uncovering any condition which may lead to it? b. To make plant equipment and m
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It allocates costs based on the price elasticity of demand. Yet higher the elasticity (elastic), the lower the charge of fixed costs when allocated amongst products.
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