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QUESTION 1
(a) Describe the 5 main E-Business Models
(b) An important step in developing an E-business strategy is to evaluate the E-Business implementation strategy. Describe the evaluation of the E-Business implementation strategy.
(c) Explain how the use of cookies in E-Business may impede on the privacy of individuals
QUESTION 2
(a) Describe the different E-Business concepts
(b) How is CRM an important factor in the marketing strategy for E-Business?
(c) What are the key elements in managing an E-Business infrastructure?
QUESTION 1 (a) Describe the theory of Behaviourism and Media effect, using day to day situations as examples. (b) (i) Explain what you understand by the term subculture?
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Question 1: (a) Describe why ‘control' is an important function for a manager. (b) Using relevant examples, contrast the three types of control namely feedforward, concurrent
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what is the role and significance of quantitative techniques in modern management?
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