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Problem 1
(a) Describe the concept of Corporate Social Responsibility (CSR) and explain the forms and purpose of CSR as practiced by most organizations.
(b) Illustrate with the use of an example the steps required in Fundraising.
Problem 2
(a) Dealing with print media is among the most required technical skills of the PR professional. Anyone who practices PR must know how to deal with the press.
In relation to the above statement, explain what you understand by the term "advertising" and "publicity" in relation to print media and publicity.
(b) Explain the value of publicity and how and when it can be used by organizations.
(c) Online media work is still a "relationship business." Explain any five of the most used online publicity vehicles.
Conflicting Factors: Demand, supply and finance are the three major factors governing collection development. Both demand and supply will be increasing while finance will be a
QUESTION 1 Briefly explain how the following schools of thought contributed to Psychology (a) Psychoanalysis (b) Behaviourism (c) Cognitive approach (d) Humanistic/
(a) Define the term Public Relations as per the British Institute of PR and explain the relevance and interdependence of i. PR and marketing and ii. PR and advertising.
Question 1: What are the important steps a hotel could take in order to meet the environmental concerns of the country and the requirements of sustainability? Question 2:
QUESTION 1 (i) Discuss the key activities of the strategic management process'. Explain why it is important for managers to recognise the interdependent nature of these activit
Semi-public documentation/information centres: Established by learned or professional societies, trade associations industrial undertakings, etc., they exist primarily for ser
STANDARDS AND SPECIFICATIONS -PHYSICAL PLANNING OF LIBRARY-LIBRARY MANAGEMENT In the field of library work, most of the standards or specifications that have evolved over the
Purpose and Function of library classification: We have so far studied the meaning of classification. We also have studied the importance of a call number We would now do well
Copying Equipment -LIBRARY EQUIPMENT -LIBRARY MANAGEMENT Multiple copies of documents, for various purposes, are often needed in a library. Hence it is necessary to provide s
#question. I want detailed information about entrepreneurship.
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