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(a) Outline the method of carrying out a quantitative survey which is used in the market research.
(b) Describe Michael Porter's five forces that is used to analyse the micro environment.
(c) What do you understand by the term «strategy of cost leadership»?
(a) (i) What do you understand by mix-marketing?
(ii) Briefly, outline each element.
(b) Describe the three methods that can be used to determine the price of a product or services together with its strategic policies where applicable.
(c) What are the environmental responsibilities that a company need to have towards the society specially those who are in the production or manufacturing sector?
(d) Outline briefly five (5) working conditions with security measures that a company need to consider for its employees.
Question 1 What is direct selling? Explain the popular methods of direct selling Question 2 What do you mean by materials management? State the objectives of materials man
QUESTION (a) Compare the two- and three-tier Web client-server architectures, and indicate the role of each tier in each architecture. Which architecture is the most likely can
Question : (i) Analyse Ray Carr's working life in relation to Mallow's hierarchy of needs. (ii) (a) What organisational structure might have been set up to improve the
Ideas for new products can be obtained from customers (employing user innovation), the company's R&D department, competitors, focus groups, employees, salespeople, corporate spys,
Use the features of Charismatic Leadership to analyse the man or woman.
what is hypertext?
QUESTION 1 "Communication in an organization is about sharing of feelings, thoughts, ideas and emotions." Discuss this statement in light of (a) The process of communicatio
steps to follow in the process of purchasing and supply system
The term quality control consists of two words Quality and control Quality is that characteristics or a combination of characteristics that distinguishes one article fro
It is known as Balance of payments - an economic term. (BOP) calculates the payments that flow among any individual country and all other countries. It is used to summarize all int
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