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(a) Outline the method of carrying out a quantitative survey which is used in the market research.
(b) Describe Michael Porter's five forces that is used to analyse the micro environment.
(c) What do you understand by the term «strategy of cost leadership»?
(a) (i) What do you understand by mix-marketing?
(ii) Briefly, outline each element.
(b) Describe the three methods that can be used to determine the price of a product or services together with its strategic policies where applicable.
(c) What are the environmental responsibilities that a company need to have towards the society specially those who are in the production or manufacturing sector?
(d) Outline briefly five (5) working conditions with security measures that a company need to consider for its employees.
According to you, do you thing jonh Mackey attitudes was ethical?
QUESTION (i) Mintzberg identified ten roles (or behaviours) which managers perform at work; he found that these roles were highly interrelated. Using appropriate examples, brie
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QUESTION The financial crisis in America reminded business organizations about the difficulty to plan in a very dynamic business environment. Many organizations were unprepared
AskLet us first see and understand those amendments. The followings are excerpts and extractions from the bill tabled in Parliament. Clause 7 of the Bill seeks to amend Section 16
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