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What is the major difference between quantitative and qualitative research techniques? One of the key aims of qualitative research is to gain preliminary insights into decisio
What types of personal interviewing methods are used in marketing research? Answer Personal interviewing methods used in marketing research are generally classified into i
Risk as an Importer : The position is entirely opposite of what it is for the exporter. If the importer is billed in rupees, he does not stand to loss at all whether the foreign
Q. Nature of personality that influence consumer behaviour? The study of personality discloses three distinct aspects: Personality reproduce individual differences Pe
RIGHTS AND DUTIES UNDER PRINCIPAL INCOTERMS: You have learnt various Incoterms. Let us now discuss in brief the provisions for the two major terms viz., FOB and CIF. , FOB
Coverage and Institute Cargo Clause : Generally these perils are grouped in categories. Depending on the types of cargo policies (which exclude war and strike covers) are: Institu
What are the benefits of survey methods Survey methods provide several benefits, there are numerous limitations also. These limitations stem mostly from respondent errors, inst
a.Sampling error is measurable while it is not easy to measure a non sampling errors. b.Sampling error decrease as the sample size increase. This is not necessarily so in the ca
What are the benefits of using projective techniques in comparison to focus groups and in-depth interviews? Answer Projective techniques have a major benefit over focus gro
Determine the primary editing problem One of the primary editing problem concerns with faking of an interview. Such fake interviews are difficult to spot till they come to edit
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