Write business report under the topic of market analysis

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Reference no: EM132340920

Question - The topic of this assignment is Market Analysis. Purpose of this assignment is to Appraise a data set using learnt descriptive statistical s******s in order to demonstrate basic applied understanding of such s******s in a marketing context, and to demonstrate the ability to interpret numeric data, and derive market or consumer meaning from it.

I have planned to open a new coffee shop in the market. So Download the relevant ABS 2016 census data for the region in which your coffee shop is located, eg. Greater Brisbane. Use this data to justify the marketing strategy by applying the various analytical techniques. Ensure to incorporate a statistical analysis of demographic data (using the various techniques) that supports your marketing strategy in the area you will be establishing your coffee shop. Please note you do not need to conduct Hypothesis Testing. Such data may include but is not limited to:

  • Age
  • Household size
  • Personal Income
  • Family Income
  • Country of Birth
  • Labour Force Status

So need a business report under the topic of Market Analysis.

Reference no: EM132340920

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