Why would company outsource parts of its supply chain

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1. Write a paper that provides an analysis that addresses how purchasing adds (or could add) competitive advantage for your own organisation. Give examples of areas of spend where this advantage could be maximised and explain your reasoning.

2. Do firms spend too much on marketing? What recommendations would you provide to the marketing manager to maximize marketing dollars being spent? How would you determine the effectiveness of a marketing plan?

3. Why would a company outsource parts of its supply chain? Explain the value of this practice and why so many companies use it today. What are some operational challenges that outsourcing can present?

Reference no: EM132271266

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