Why the communication enhanced or damaged the business

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Reference no: EM131855285 , Length: word count:1500

Assignment: You are required to demonstrate your understanding of the principles of effective business communication explored throughout the unit. You must choose two current examples of business communications: an excellent business communication and a poor one.

The case study should demonstrate comprehensive research and should do the following:

Describe each business;
Compare and contrast the nature of the communications;
Identify what types of communication worked and what did not, and
Explain why the communication enhanced or damaged the business.

Reference no: EM131855285

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2/8/2018 6:40:48 AM

Task length: Report: 1500 words and Presentation: 10 minutes. You must provide a written report AND present your findings in an oral presentation to the class using persuasive language. You must complete both the report and the presentation to be eligible to pass the unit.

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