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Green marketing" has not yet proved its value as a strong marketing strategy. In some cases, offering a "green" product or alternative has increased sales, but for most others, "green marketing" hasn't lived up to its hype. There are many green shampoo products on the market including entries from L'Oreal, Burt's Bee's, Aveeno, Suave and Dove. Now, Procter & Gamble (P&G) is considering taking its Herbal Essence and Pantene shampoo lines "green."
1. Can established competitors be beaten at their own game? (In other words, should P&G be confident in its ability to compete in the green markets?)2. Why should or should not P&G compete in the green shampoo category? (Support your argument for either decision you think they should choose.)3. Which green strategy makes the most sense for P&G? Which green consumer segment(s) would that strategy aim to serve? Why?
Describe explicitly the optimal inventory system for DeskPro. Draw the corresponding inventory-time diagram. Explain how the inventory system works, what is the optimal order amount
There are two more assignments in a class before its end, and if you get an A on at least one of them, you will get an A for the semester. What is the probability of getting an A on the paper? What is the probability of getting an A on the exam?
One of the consequences of the terrorist attack of 9/11 was the passage by Congress of the Patriot Act. From an HR perspective, what has been the impact of the law?
Determine the expected number of nonconforming units that will result from a production run of 20,000 units. Assume that all previously stated conditions regarding the process remain as described during the production run of 20,000
How good a job is the company doing with their online marketing? If you search for them on Google are they in the number 1 position or hard to locate? What might they do to improve their visibility?
Conduct research on organizations that rate companies on a specific facet of social responsibility. Explain how do they assess the companies they rate.
Suppose Handi were to procure exclusively from the spot market? What would be his expected procurement cost? What would be his fill - rate in this arrangement? Also, what is the mismatch cost he incurs with this arrangement?
How does the Kanban process focus on the individual within the teamwork concept and How is the Kanban process linked to the Kaizen process and What is capacity planning
What do you think about Walt Disney's decision not to purchase merchandise from Bangladesh? Is this and appropriate way of dealing with the problem?
Consider the "Alternative Approach" to combating five consumer products (alcohol, tobacco, guns, motor vehicles, and junk food) and determine whether you agree or disagree with the approach suggested.
Consider for a moment the company "footlocker" Please provide me with three aspects of that business that you feel should be strengthened, and what you would do to make those improvements.
Find out machine downtime represents a cost of $70 per hour; operator cost (including salary and fringe benefits) is $15 per hour. Illustrate what is optimum number of operators.
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