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Problem
If a new Walmart opens in your neighborhood and you decide to boycott the store, are you a stakeholder in that Walmart? Why or why not? What kinds of companies attract this level of negativity. Why is the opening of a retailer a bad thing? Is the perception that it would be low-end and lessen the value of the community or that it might displace small businesses? Who does it impact beyond you as an individual? What about Starbucks? Would that make a difference in your answer?
When have you encountered a salesperson who made what you considered to be an excellent presentation? Explain what made the presentation so good?
Discuss the concept of rate parity. Is rate parity different from price fixing? If you were to argue that rate parity is a legitimate and legal practice in the lodging, what would your arguments be
What is promotion mix? What are the different types of promotion techniques marketers can use? Describe each of them in your own words and give example of each.
What are the benefits of iDirect marketing for both the buyer and the seller? How would the business you chose have directly marketed its product or service?
Describe the purpose of the survey, the way questions are worded, and how the questions have been organized. How can the questionnaire be improved? How will the responses be analyzed?
this is a two part written project that will focus on the marketing aspects of your start up business. please submit as
A Traditional Strategy that is mainstream is product-focused. Based on your reading of the PowerPoint, propose a product focused strategy and support it with rationale as to why you are proposing this strategy.
Explain the Description of Kudler Fine Foods Service and create an end vision of Kudler Fine Foods by describing where Kudler could be if this problem is solved by management
1.answer the module review questions listed below. these questions were chosen to demonstrate your understanding and
packaging is used to protect products in their journey from the manufacturer to the end user or consumer. packaging can
Explain E-Business Vulnerability to Business Cycles and other situations might create conditions of heightened vulnerability to eBusiness reliability risks
When it comes to selling coffee drinks to consumers, McDonald's and Starbucks have different market positions. Explain each of these two brands' PoP and PoD in the coffee drinks category.
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