Why is the customer important to a business-level strategy

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Reference no: EM13757727

Without the customer, there is no sustainable business.

Respond to the following questions:

Why is the customer important to a business-level strategy?

How do each of the five business-level strategies relate to the customer?

Provide an example of a company for each the five business-level strategies, and explain how the company used the strategy to address customer needs.

Reference no: EM13757727

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