Why factors are likely to work against merger-acquisition

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Reference no: EM132293580

Let's assume that your athletic footwear company (the one you're managing now) has decided to diversify into the athletic clothing market niche (e.g. running gear, outerwear, etc.)

Identify three characteristics you would look for in selecting a target company to acquire or partner with. Why do you believe these factors merit your careful consideration?

In addition, identify three factors that would discourage you from such a move and why these factors are likely to work against a merger or acquisition.

Reference no: EM132293580

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