Why does context matter in strategy development

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Reference no: EM13922852

1. Charles Handy has described recent technological breakthroughs in global development as discontinuous. He commented that ‘Discontinuous change required discontinuous upside-down thinking to deal with it, even if thinkers and thought appear absurd at first sight.' Can discontinuities be handled by the prescriptive process or is an emergent process required? If so, which one?

2. Why does context matter in strategy development? What are the main elements of context in the case of European telecommunications? How do they influence strategy development?

Reference no: EM13922852

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