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Press Release Analysis
Locate a recent electronic version of a print advertisement.
Write a 350- to 700-word analysis that addresses the following questions:
Who was the target audience?
What was the intended effect?
Was the advertisement misleading or not--and how?
Choose an organization, business, or corporation. --CARDINAL HEALTH---OR ---HYUNDAI---
Search the organization's, business's, or corporation's website for a recent press release. Titles might include words such as public relations, media relations, or news. --SEE ATTACHMENT FOR CARDINAL OR LINK FOR HYNDAI -- https://www.hyundaiusa.com/about-hyundai/news/Corporate_hyundai-motor-america-reports-its-best-november-ever-20151201.aspx
Explain IMC and Marketing Comparisons and Describe the relationship between IMC & marketing strategy in profit & non-profit organizations
Explain USE OF COMPETITIVE INTELLGENCE BY Organizations and In your own words, draft a reply 2-3 page e-mail to your colleague and focusing on strategies and tools and technologies you would recommend to build up a knowledge base and spot trends
Explain Animation and Graphics and Describe whether you agree with the use of animations and graphics
Describe what is meant by the term "emotional intelligence". Provide an example of how it is used in contemporary organizations
Summarize the main characteristics of the four market structures. Explain the main advantages of having a competitive market system in a country?
Describe your business activities. What is the nature of your business? What products or services do you offer and what is the name and description of the product or service being introduced? Why is there a need in the market for this product?
Develop a five (5) year expansion plan that includes future profitability and market share growth. Include necessary graphs to explain your plan
Thinking back to the "blockbuster mentality" (selling lots and lots of content by banking on more formulaic or conventional messages), how does the documentary shows that product placement and brand integration play a part in this phenomenon
What type of strategy consists of geographical pricing, price discounts and allowances, promotional pricing, and differentiated pricing
Presentation which is an explanation about Herberg's Motivator-Hygiene Model with using Google company's analysis as an example. Just write 1 page about the relationship between Google company's motivation and Herzberg's Motivator-Hygiene Model
Explain Key data regarding E-Business and describe in your own words what an e-Business considers when planning for the IT infrastructure
Examine two emotions that play a part in simple consumer behavior choices. Determine which marketing strategies are best for simple consumer behavior choices. Provide a rationale for your response to the latter.
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