Who are the major competitors to nike

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Reference no: EM132241392

Please answer the following questions about Nike Inc.

1. Who are the major competitors to Nike? What is the company’s percentage share of the market in its major product lines and what has been the trend over the past few years?

2. How does Nike attempt to differentiate itself from the competition? Where does the company see itself positions on the range of “bargain basement” to upscale?

3. Who are the targeted populations for its products? How does Nike advertise and deal with different cultural differences in its international operations?

4. Does management have any plans for new products or expansion into other types of merchandise? Geographically, where does the company see new growth areas?

5. Who manufactures the products for Nike? Are these manufacturers foreign, domestic, or both? Are there risks to its supply chain? If so, what are they?

6. Have there been any issues raised as to the labor practices of certain foreign countries where Nike’s products are manufactured?

7. Has the company changed its emphasis on its product lines?

8. Has there been much expansion in the past few years? If so, discuss this growth. How have the funds been provided: debt or equity financing or a combination of both?

9. Does the company have any ongoing issues with governmental regulations, both nationally and internationally?

Reference no: EM132241392

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