Which specific business strategies might be pursued by hotel

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You are a local business consultant hired by the management of a hotel. , describe the information reveals about the current business situation by answering the following questions:

What is the average length of stay per room type?

What is the average number of visitors per room type?

What is the base income per room (i.e. length of visit, multiplied by the daily rate) during a specified period of time?

What is the strongest customer base? Show your calculations to the above answers in either a word document or include a supporting Excel spreadsheet that utilizes formulas which demonstrate how you arrived at your answers.

What does the database information reveal about the current business situation of the hotel?

Which specific business strategies might be pursued by the hotel to increase room occupancy and revenue? Why?

How could the database be improved to provide better information for strategic decisions by the hotel? Explain.

Reference no: EM132293698

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