Which country should they enter first

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Reference no: EM131964661

Questions

1. Which country should they enter first?

2. Brief introduction about the country (Location, Language, Population, Economy, Law system, Culture, etc.)

3. What is the situation of fast food industry in this country?

4. Who will be the main competitors in local market? Why are they competitive?

a. (If there is no competitor in this country, please explain why no competitor exists?)

5. Why they should choose this country instead of other countries?

6. How to enter this country's market?

7. How to compete in this country?

8. Which city they should start with?

9. Should they keep their menu as the same in the US? (Standardized vs. Customized)

10. What is the difference of conducting business in this country and in the US?

11. Who will be your management team? (Local manager vs. Expatriates)

12. More management recommendations are also welcome.

Attachment:- Class Project.rar

Reference no: EM131964661

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