Where do you think gillette gets more revenue

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Reference no: EM131826792

Question: Some razors, like Gillette's Fusion and Venus razors, have disposable heads. The razor comes with an initial pack with a razor handle plus three or four heads; after that, you need to buy refills separately.

a. Where do you think Gillette gets more revenue: by selling the initial pack or by selling the refills?

b. The next time you buy a new razor, are you going to spend more time looking at the price of the razor or at the price of the refills?

Reference no: EM131826792

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