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1. Describe how the shifts societal forces have impacted marketing over the years.2. When was the last time you participated in a survey? How helpful do you think the information was you provided? How could the research have been done differently to make it more effective?3. In your opinion is targeting minorities exploitative or is targeting minorities a sound business practice? Explain your position ( I believe that is a sound business, like for instance having all Spanish cabs , restaurants and groceries stores to cater to the espanic comuniTy . Elaborate on that )4. How is brand equity built? Describe 2 of your favorite brands. ( pick something in fashion. I love shopping so, something in the fashion brands J5. Review the BMW case on pages 238-239.describe the pros and cons to BMW’s selective target marketing? What has the firm done well over the years and where could it improve?6. How can companies use packaging, labeling, warranties, and guarantees as marketing tools7. Colleges, universities, and other educational institutions can be classified as service organizations. How can you apply the marketing principles developed in this chapter to your school? Do you have any advice as to how they could become better service marketers?8. In your opinion should national-brand manufacturers also supply private label brands? Explain why or why not9. Do you believe that great sales people are born or made....why?
You will now consider mechanisms by which your customers will purchase your products and / or services (e.g., online, storefront, direct sells) and the primary manner in which you intend to reach new customers (e.g.,TV, radio, social media, sp..
Explain Validity Questions of Entrepreneurship and What questions should you ask yourself about how the information was obtained in order to decide whether to view it was accurate or valid
for this assignment you will continue to reflect on what it takes to create ldquoinnovation architecturerdquo to
A synthesis of contemporary market orientation perspectives'- European Journal of Marketing, Assess the conceptual framework of market orientation that is presented in the article
as discussed earlier market segmentation strategies can include demographics psychographics and geographics. what three
Explain Important information about Website Critique and what are your thoughts on their performance in the following areas
Explain Kia-Hyundai and Overseas Ventures and What legal or political barriers did the company have to overcome
Explain Pepsi- Marketing and Distribution and Explain the several components of the distribution strategy for Pepsi
1 what are the observable artifacts espoused value and basic assumptions associated with chryslers culture? explain.2
Explain Marketing for Dell Studio 15 series laptop- Identify the ideal target market and Estimate the size of the market and estimated penetration percentage
Explain Business help in E-commerce and One thing that can help in the success of an e-commerce firm is to keep the customers that one has
Explain Important information about Media Comparison and The company has to be a brick and mortor business as well as have online sales
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