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When multinational enterprises are going international

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When Multinational Enterprises are going International, they have to understand the key objectives as to why and how to go international. Please provide an in-depth analysis on Fortune 500 MNE (can be non-American) and provided an in-depth analysis as to why they went international and what Strategic decisions had to be made. What international strategy models did they use? How was it implemented? Strategy assignment is developing a market entry strategy into a foreign country (non-English base). At minimum you should be able to answer the questions 1) how they entered 2) what things did they focus on market entry 3) what should they have worried about during market entry 4) how do they mitigate risks 5) what is the market potential. How did it impact the balance sheet two or three years post acquisition?

Reference no: EM132312448

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