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When companies have close competitors, they try to choose value propositions that will differentiate them from others in the market. Choose three fast-food restaurants and describe their value propositions. Are they strongly differentiating themselves?
The local supermarket buys lettuce each day to ensure really fresh produce. Each morning any lettuce that is left from the previous day is sold to a dealer that resells it to farmers who use it to feed their animals. This week the supermarket can buy..
In your simulation this week, one item that you will be working on is advertising to include ad copy design, and media placement and ad frequency. Report on the leading edge trends in integrating social media into traditional marketing and advertisin..
Bruce’s website development project is nearing an end, and upper management must decide what to do with the resources associated with the project. Bruce’s team met all schedule and expenditure goals, but the product they produced (a video-swapping on..
Briefly discuss what is meant by the term conflict of interest in the context of director’s duties. Give an example of such a conflict of interest and how it can be resolved or its impact minimised?
Atherton Foods is seeking to better manage its inventories. The first item they want to examine has the following characteristics sells for $1.28/unit. It costs them 25 percent of the average value of the inventory of this item to hold it; they use 7..
Timothy wants to identify and locate books and journal articles from a large set. what type of information source should he use?
Considering the lines of equal objective function value (the contour lines or topographical lines in ), why is necessary that a linear model will have either a single maximum point (global optimum) or an infinite number of optimal points? In what sit..
Explain e-commerce security. What are the four key aspects of information security? What can a multinational do to ensure security of its e-commerce system?
High Tech, Inc. is a virtual store that stocks a variety of calculators in their warehouse. Customer orders are placed; the order is picked and packaged, and then shipped to the customer. A fixed order quantity inventory control system (FQS) helps mo..
You are a new forecasting manager and are given the following report with this data representing past demand. January 74, February 79, March 80, April 90, May 105, June 142, July 122. What forecasting method would you likely use to predict demand for..
Evaluating Risk and Return: Stock X has a 10% expected return, a beta coefficient of .9, and a 35% Standard deviation of expected returns. Stock Y has a 12.5% expected return, a beta coefficient of 1.2 and a 25% standard deviation. The risk free rate..
A distributor of prewashed shredded lettuce is opening a new plant and considering whether to use a mechanized process or a manual process to prepare the product. The manual process will have a fixed cost of $43,400 per month and a variable cost of $..
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