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You can pick any company you would like by investigating (1) the Encyclopedia of Major Marketing Campaigns and (2) the Encyclopedia of Global Brands. Choose a company that is represented in both texts, (e.g. Chipotle, BMW, Samsung) then critique their current marketing campaign, within the last 5 years.
For very recent content, you can explore the Business Source Complete database, which includes important trade journals like AdWeek and Advertising Age. You can also peruse the companies' SEC Filings and Earnings Call Transcripts, as well as press releases from their websites.
Critique your company's strategy.
I am going to write on Chipotle.
What did they do well?
What didn't they do well?
What would you have done differently?
Was this marketing campaign/plan successful? Why or why not?
The assignment in management is a two part assignment dealing 1.Theory of function of management. 2. Operations and Controlling.
Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. Due to increase in the preference for light beer drinkers, Chris Prangel wants to introduce light beer version in Mountain Man. An analysis into the la..
Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. An analysis into the launch of Mountain Man Light over the present Mountain Man Lager.
Analysis of the case using the Doing Ethics Technique (DET). Analysis of the ethical issue(s) from the perspective of an ICT professional, using the ACS Code of Conduct and properly relating clauses from the ACS Code of Conduct to the ethical issue.
Affiliations and partnerships are frequently used to reach a larger local audience? Which options stand to avail for the Hotel manager and what problems do these pose.
What influence (if any) can organizations exercise to encourage ‘innovation-friendly' regulations?
Present your findings as a group powerpoint with an audio file. In addition individually write up your own conclusions as to the effects of regional cultural issues on the corporate organisational culture of this multinational company as it conducts ..
This assignment shows a structure of business plan. The task is to write a business plane about a Diet Shop.
Identify the purposes of different types of organisations.
Entrepreneur Case Study for Analysis. Analyze Robin Wolaner's suitability to be an entrepreneur
This problem requires you to apply your cross-sectional analysis skills to a real cross-sectional data set with the goal of answering a specific research question.
Prepare a major handout on the key principles of instructional leadership
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