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The case is one of the Harvard Business School cases: Becton Dickinson: Innovation and Growth (A) revised october 10, 2017. What was the strategic problem faced by BD when Vince Forlenza began his tenure as CEO?
It is a Harvard Business School case and it is easier to look it up than try to attach the entire document. here is the attachment A. I will scan the document in tomorrow if you are unable to google it.
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