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What was the most disruptive initiatives taken

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Reference no: EM131930523

Netflix Inc : Streaming Away from DVDS By David Wesly

Apple(in 2013) : How to Sustain a Competitive Advantage ? By Frank T.Rothaermel.

Based upon the cases Netflix and Apple in 2010, what was the most disruptive initiatives taken by each of these firms?

Using information from the cases, explain what aspects of the market were disrupted and how that improved Netflix's and Apple's respective competitive positions.

Reference no: EM131930523

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