Reference no: EM132227682
Question: Analyze Advertising Assignment
Marketing 420 Winter 2019
JW Marriott Palm Desert Aerial Production (By Digipulse Video Production)
1. What is the first thing that comes to mind when you the advertisement?
2. What type of product or service do they provide?
3. Who is the Primary Target Market?
• Age range
• Education level
• Household Income level
• Marital status
• Family life cycle
• Housing
• Transportation
• Lifestyle
• Social clubs and Activities involved with
• Type of television programming they watch
• Print reading of magazines, books
• Music
• Food
• Beverages
4. On a rating scale of 1-10 with 10 being the highest how would you rank the advertisement? Please justify
Bob's Discount Furniture is Coming to Torrance, Redlands, Bell Gardens, Oxnard and Palm Desert! (By Bob's Discount Furniture)
1. What is the first thing that comes to mind when you the advertisement?
2. What type of product or service do they provide?
3. Who is the Primary Target Market?
• Age range
• Education level
• Household Income level
• Marital status
• Family life cycle
• Housing
• Transportation
• Lifestyle
• Social clubs and Activities involved with
• Type of television programming they watch
• Print reading of magazines, books
• Music
• Food
• Beverages
4. On a rating scale of 1-10 with 10 being the highest how would you rank the advertisement? Please justify
UPDATED La Casita Commercial
1. What is the first thing that comes to mind when you the advertisement?
2. What type of product or service do they provide?
3. Who is the Primary Target Market?
• Age range
• Education level
• Household Income level
• Marital status
• Family life cycle
• Housing
• Transportation
• Lifestyle
• Social clubs and Activities involved with
• Type of television programming they watch
• Print reading of magazines, books
• Music
• Food
• Beverages
4. On a rating scale of 1-10 with 10 being the highest how would you rank the advertisement? Please justify