Reference no: EM133194469
Spotify
Draft a paragraph or two on the strategic aspects that struck you the most with respect to the Spotify case. What are your thoughts with respect to Spotify as a company and what they are doing to overcome the issues of illegal downloading? What are Spotify's strengths and weaknesses? What are some of their opportunities and potential threats to their business model?
Question 1. What struck you the most in reading the Spotify case? What do you think of the online service?
Question 2. Describe Spotify's strengths, weakness, opportunities, and threats in the environment (SWOT analysis). What distinguishes Spotify from the competition?
Question 3. Compared with illegal, free platforms, what are the advantages that prompt Internet users to subscribe to Spotify?
Question 4. What are Spotify's advantages over other legal music streaming services, but also compared with online sales platforms such as Apple Music? How can the company better leverage these competitive advantages and distinguish itself from other online sales platforms?
Question 5. Describe the internet generation's expectation with respect to music online.
Question 6. How does Spotify meet these expectations and how has this response fuelled its success?
Question 7. How has Spotify's response to the expectations of this generation been part of its difficulty achieving profitability and adequately compensating music rights holders?
Question 8. What should the company do to achieve profitability and better compensate rights holders?
Question 9. Are NFT's the answer to Spotify's problem of being able to be pay artists? What are the pros and cons of NFT's?
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