What place product will hold relative to competitors product

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Problem

Product positioning is also known as market positioning, and it means to determine what place the product will hold relative to the competitor's products. For example a low end retailer is Walmart and a high end retailer is Neiman Marcus. In your opinion, what restaurant has the middle-ranged consumer as its target market? Briefly explain why you chose that store.

Reference no: EM131990933

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