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Discussion Post: Services versus Products
Many classical marketing theories originated during the Industrial Revolution. As a result, they tend to be manufacturing oriented. The last several decades have shown a significant rise in services as a viable industry. Marketing services is different from marketing a physical product. How has the move into the service economy changed marketing? Get the instant assignment help. Discuss what makes marketing a service different from marketing a product. Explain how the marketing strategy for a service would differ from the marketing strategy for a product.
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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Promotion strategies of the one's own developed website
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In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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