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What is your recommendation for cokes communication strategy

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Reference no: EM131239820

Read Case 10-1 ("Coca-Cola India") in Corporate Communication and respond to the following questions.

•What are the key problems that Gupta should focus on in the short term and in the long term?
•What is your recommendation for Coke's communication strategy?

•Who are the key constituents? Could Coke India have avoided this crisis?


Attachment:- Case 10-1 Coca-Cola India.pdf

Reference no: EM131239820

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