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Assignment: Health Care Marketing Reflection
Write a 700- to 1,050-word reflection on current health care marketing techniques.
Examine current health care marketing techniques in television, the Internet, radio, or any other media source. Some examples include advertising trends in pharmaceutical marketing, promoting specialized clinics and hospitals, public relations events related to health care, or promoting health care products or services.
Address the following points:
•What types of marketing are being used? How are they being used?•What is your opinion on current health care marketing techniques and trends?•Do you feel current techniques are affecting consumer trends? If so, how?•Do you see any positive or negative effects due to current techniques and trends?
Format your reflection according to APA guidelines.
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