What is the weighted average contribution margin ratio

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Wilde Home & Garden is organized into three departments. The following sales and cost data are available for the prior year:

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Required:

a. What is the weighted average contribution margin ratio?

b. What level of sales is needed to earn a profit of $600,000 assuming the current mix? (Round to the nearest dollar.)

c. Wilde Home & Garden places an advertisement in the local paper each week. All else equal, which department would you emphasize in the advertisement? (Round to 2 decimal places.) 

Reference no: EM13938283

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