What is the segmentation and target market

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  1. what is the segmentation and target market of the Premier Inn Hotels Uk 
  2. how four of the seven marketing mix elements the Premier Inn Hotels Uk   has used in the UK since 2019 reflect how it :divides the market (Segmentation), who it is seeking to serve (Targeting), how it wants to be perceived by the target market segment (Positioning)
  3. references on each one and the links I want to be accessible

Reference no: EM133392983

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