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1. A retailer desires a 40% margin on a product. What markup from cost would a 40% margin if the cost of the product is $3.34. What is the price at shelf?
2. Brovalanche Ventures figures out how to sell their snowboards and run their business at a profit. As a result of growth, they need to double their fixed costs. What does this do to their break-even quantity (no other numbers change)?
A. it halves their break-even quantity
B. it has no effect because they were profitable before the needed to increase fixed costs
C. it doubles their break-even quantity
D. it increases the break-even quantity by a factor the natural log of 2.
What strategic issues and problems must Gary Kelly and Southwest executives address as they proceed to close the deal with the AirTran acquisition and contemplate how best to integrate AirTran’s operations and AirTran’s employees into Southwest?
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Your firm has developed a global presence with exporting and acquisition of a few businesses, which are now well integrated into your enterprise.
The Thomas Lee Press publishes a wide variety of books. One of their steady sellers is Operations Management, now in its fifth edition. Lee expects that the next edition of this book will sell approximately 12,500 copies annually for the next few yea..
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