What is the location-acccesibility and convenience

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Questions:

1. Premier Inn Uk uses Place one of 4Ps. how it is used what is the location, acccesibility and convenience. Example and reference on each one and on text citation

2. Premier Inn UK use behavioral segmentation to target and segment the market . Example and reference on each one and on text citation

3. What theory or strategy Premier Inn UK applay on the Place one of the 4 Ps marketing mix. Example and reference on each one and on text citation.

Reference no: EM133419212

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