Reference no: EM133165690

1. You are the lead BA at ANZ and the CEO has asked you to present your findings to the Management Board. They are interested in your analysis and your recommendation but require further critical analysis of the two models before they will action your recommendation. => What are the strengths and weaknesses of the PEST and SWOT models? How can they be particularized to the Australian banking industry and what role can these generic models play in strategic business planning at ANZ? In this section of your assignment, you will be required
to engage with the business strategic planning literature and research.

2. Four sentences only. In industry, no one wants to read a lengthy document. In many cases, when you're committing something to paper, you are telling people what they need to know - that's all.

This task is about succinctness.

Sentence 1 Simply state your recommendation: should ANZ abandon the physical branch model and transition all of its services to online?
Sentence 2 Based on your PEST analysis, what is the key takeaway in support of your recommendation.

Sentence 3 Based on your SWOT analysis, what is the key takeaway in support of your recommendation.

Sentence 4 Based on your critical analyses of the PEST and SWOT models, what further analyses should ANZ undertake before deciding whether or not to transition to a fully online service model.