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Strategic Planning
Goal: Locate and review three websites that inform you about Crafting Strategies for international markets, or multi-business companies, or diversified companies. You may elect to review websites of specific companies themselves, but it must be clear that there is a global element to the company. To verify: The point is to showcase three different websites that demonstrate any one (or more) of the "Three Approaches for Competing Internationally". What company or companies you select is secondary.
Instructions: Using the course textbook as a chief resource, locate three websites in order to complete the goal stated above-international strategic planning. You may also benefit from conducting your own Internet search of international marketing strategies. Write a 600-750 word paper as a memorandum of discovery. No particular format will be observed for this paper, but organize your writing into three sections that review each of the three websites, and then write a fourth concluding section that summarizes what you gleaned from this investigation. The summary conclusion should put together the benefit of the whole experience. [Note: Keep in mind that this assignment is not aimed at reviewing articles in websites, but rather, the company websites themselves, and the international strategies that they describe.]
How to Review Websites for This Assignment:
Attachment:- Assignment.rar
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